MEET OUR PARTNERS
Our team offers 30+ years of combined accounting & strategy experience, with specialized expertise in the home services and platforms like ServiceTitan, Housecall Pro, Jobber, and QuickBooks
Co-Owner
Jacob Hall, CPA
Jacob has practiced public accounting in both Minnesota and Florida across a variety of industries. He has since specialized in the home service industry and has guided many owners on their profit journey. Jacob has a Masters and Bachelors degree in Accounting from Iowa State University.
Co-Owner
Collin Johnson, CPA, MBA
Collin worked as an accountant at PricewaterhouseCoopers (PwC) and Deloitte, and later as a strategy consultant at McKinsey. Collin brings experience in growth strategy, tax planning, and financial statement analysis. Collin holds a Masters in Business Administration (MBA) from Yale’s School of Management.
Co-Owner
Priyanka Junankar, MBA
Priyanka holds a Masters in Business Administration (MBA) from Yale’s School of Management. She has experience as a business strategy consultant at Boston Consulting Group (BCG) supporting multi-million dollar clients with analytics, growth, and operations.
About Insight CPA
Experts in Accounting, Tax, & Financial Analysis for Home Services
We are Home Services industry specialists
We have specialized knowledge in:
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Industry costs: data on market-rate for equipment and labor​
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Cashflow challenges: managing seasonal cyclicality
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Pricing: how much money you should be making on each job
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Home Services Software (ServiceTitan, Housecall Pro, etc.)
We believe in the value of accurate bookkeeping
Your financial strategy is only as good as the numbers driving it. We prioritize timely and accurate bookkeeping so you can trust your data and make smart decisions.
We help you turn numbers into financial clarity
We go beyond the basics. Each month you'll receive financial statements and expert analysis that explain:
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What happened with your business
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Why each data point matters
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How to use that data to drive your business strategy
We understand your financial challenges
We have helped operators overcome common roadblocks, including:
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ServiceTitan, HouseCall Pro, etc. don't match QuickBooks
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Securing financing to purchase new equipment or expand
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Tracking loans and equipment accurately
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Overdue bank account reconciliations
We are responsive and proactive
With Insight CPA, you'll never wait weeks for a response or wonder if your message was received.
We answer the phone, respond to emails, and even reach out to you with new ideas.
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We guarantee you will never have to chase your accountant down again
We know how to plan for growth and M&A
We provide CFO-level guidance for businesses looking to scale, through acquisition or organic growth.
From cash flow forecasting and tax projections to strategic planning and location-level analytics, we make sure your financial infrastructure grows with you.
We have saved our clients tens of thousands of dollars
through bookkeeping reviews and amended tax returns​
In the past 12 months, we have helped...
Kish Pest save
$23K+
Allied Air save
$45K+
Calvary Electric save
$26K+
